-Our Speakers-

We bring together some of best experts in marketing from around the world.

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    Simon Boqvist

    Growth Opportunities | Growth Insights at Spotify.

    Growth Strategist at Spotify based in Stockholm, Sweden. Working with monitoring, understanding and improving Spotify’s user growth from a strategic perspective across all possible growth levers (Product, Marketing, etc.) and throughout the user funnel.Previously Engagement Manager at McKinsey & Company. 

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    Bella Valentini

    Acquisition Marketer at HubSpot

    Bella spearheaded the acquisition strategy for the HubSpot Academy YouTube channel, growing subscribers over 385% and views by nearly 1000% in 12 months, making YouTube one of HubSpot Academy’s top 5 lead acquisition channels.Beyond YouTube, Bella’s developed strategies for lead gen campaigns and leads redesign projects for HubSpot’s website properties on www.hubspot.com as a website and CRO strategist.  

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    Jia Qing Ho

    Head of CRM at Preply (ex Skyscanner)

    Prior to Preply, JQ was the growth lead and product owner managing re-engagement channels at Skyscanner where he built and scaled a growth team that is responsible for driving product activation and retention across the customer lifecycle.
    Today, he’s leading the CRM team at Preply, and doing what he’s passionate about: building a team and enabling them to do rapid experimentation across channels and product.   

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    Vlad Laichici 

    Growth & Acquisition Manager at Philips

    Vlad is currently helping Pregnancy+ become #1 parenting platform by getting millions of new users to install and use their app. He loves growth, designing experiments, running them, analyzing and improving marketing and product.

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    Sebastian Witkowski, MBA

    Head of Marketing CEE at Johnson & Johnson

    Seasoned marketer with experience in blue-chip companies like Johnson&Johnson, Unilever, Reckitt Benckiser, Henkel.
    Spent several years in the UK, Sweden, Germany and Poland. Managed both leader brands and challengers in highly competitive environments across a wide scope of industries (cosmetics, detergents, household care, drinks & dairy).
    Experience in innovations, non-innovation-led growth, success models, ATL, BTL, digital and community marketing. 
    Effie awards judge. 

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     Ferdinand Goetzen

    Director of Growth at 3D Hubs

    Over the past years, Ferdinand has worked with over 400 companies from Pipedrive to KLM, helping them implement mindset, processes and tactics for Growth. He was previously Lead Trainer at Growth Tribe.

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    Ekaterina Kachan

    Team Lead of Asian Markets Growth at Skylum Software

    Ekaterina has managed ExpoPromoter, a web platform focused on delivering visitors’ leads to Chinese trade shows. The platform has been launched in Ukraine and successfully localized in China.

    Today she is in charge of Asian Markets Growth at Luminar. Ekaterina runs Luminar’s marketing localization and business development in China, Japan, Singapore, Indonesia and Malaysia.

    Katerina used to live in China and participated in a program of ChinaAccelerator - TOP Asian’s accelerator (the Asian analog of Y Combinator).

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    Valentine Hrytsenko

    Chief Marketing Officer at Ajax Systems

    After successfully building a variety of digital communication strategies for major international brands, Valentine Hrytsenko joined Ajax Systems in 2016.
    His vision shook off the conservative flair from the market of security systems and continues to drive the Ajax signature marketing approach.

-What’s the Agenda of the Conference?-

Conference Day,October 17-th

Workshops, October 16 -th

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    09:00 - 10:00 

    Networking Breakfast

    We encourage you to come early and enjoy coffee and a breakfast snack. This is a perfect time to get to know each other.

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    10:00 - 10:15



    Opening Remarks


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    Ferdinand Goetzen,
    3D Hubs

    10:15 - 11:00

    How to drive growth through your product

    - Using your product to acquire more customers
    - Product growth (UX, Onboarding, etc)
    - Prioritizing the right features
    - Product & pricing strategies
    - Using data to improve Activation & Retention
    - Importance of Product Marketing

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    Simon Boqvist,
    Spotify

    11:00 - 11:45

    Retention as a growth engine

    A deep and very practical growth marketing lecture on how Spotify works on user retention to achieve continual growth. It is aimed to let attendees learn how to grow better and faster. This lecture will be based on real facts and failures of Spotify’s experience with retention and it will be filled with real-life examples, and case studies.

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    11:45 - 12:15

    Coffee Break

    A great opportunity to network with thought leaders, collaborate with your super-smart peers and build new connections in a beautiful atmosphere.

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    Bella Valentini,
    HubSpot

    12:15 - 13:00

    YouTube content marketing

    Bella is going to teach attendees the specific, step-by-step acquisition strategies and tactics she’s used to grow HubSpot Academy YouTube channel's subscribers over 385% and views by nearly 1000% in 12 months, making YouTube one of HubSpot Academy’s top 5 lead acquisition channels. 

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    Vlad Laichici,
    Philips

    13:00 - 13:45

    How to get more than 1 million
    paid installs for your app

    Vlad is going to share how he and his team got 1M paid installs in less than 3 months at an average CPI of $0.52.
    Vlad will explain the learning they went through during a 3 month journey: understanding users, finding channels, building attribution model, work with data, constant optimization, and more...

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    13:45 - 15:00



    Lunch


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    Ekaterina Kachan,
    Skylum

    15:00 - 15:45

    Marketing localization: how to balance between
    global guidelines and local diversities

    Ekaterina will share the localization framework her team uses when scaling to new markets. The framework consists of 15 components, that will help your brand connect with consumers worldwide.

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    Sebastian WitkowskiJohnson & Johnson

    15:45 - 16:30

    Unlock the growth in 3 simple steps - learnings from blue chip FMCG companies

    - How to analyze the data and gather observations
    - How to find the ONE and only root issue that is stopping your growth
    - How to influence your organization & change everyone’s attitude towards that issue/opportunity

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    16:30 - 17:00

    Coffee Break

    A great opportunity to network with thought leaders, collaborate with your super-smart peers and build new connections in a beautiful atmosphere.

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    Chief Marketing Officer,Ajax Systems

    17:00 - 17:45



    Growth case study: from early stage startup to one of the biggest security system manufacturers in Europe


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    Jia Qing Ho,
    Preply

    17:45 - 18:30

    From 0 to 30: “Hacking” your growth team to enable rapid experimentation

    JQ is going to share actionable tips, learnings and examples from Skyscanner and Preply, with focus on CRM and re-engagement, of how he built his teams to embrace growth hacking and enabling them to deliver more than 30 experiments per month.

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    18:30 - 18:45


    Closing Remarks

    Get ready for a lot of surprises!

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    18:45 - 22:00

    After Party

    Instead of going home after a busy day of learnings, stay late for an amazing party.
    And network till you drop.

-Why Should You Go?-

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    World-class Experts

    Learn from the world’s leading experts on how to attract and retain the right audience, align business models with the user experience, optimize conversion, increase the lifetime value, and more.

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    High-Powered Networking

    Network with thought leaders, collaborate with your super-smart peers and build new connections in a beautiful atmosphere.

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    Epic After Party

    Instead of going home after a busy day of learnings, stay late for an amazing party.

-What Growth Experts Say About Growth Marketing Stage-

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Alex Birkett

Growth Marketing Manager at HubSpot

Kyiv has a thriving growth and tech community and Growth Marketing Stage is a center for it all. The conversations between sessions are world-class - I've met some of the most curious and interesting people of my career at the event. The speakers deliverable tactical content - you'll have something to bring back and implement on Monday. Overall, it's a fun and actionable conference whether you're a new growth practitioner or a veteran running a mature program, and I'd definitely come back again!

-Our Awesome Location:UNIT.City-

-Our Previous Speakers-

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    Chris Long

    Product and Growth LeaderBOOKING.COM

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    David Ly Khim

    Senior Growth Marketing Manager, HUBSPOT

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    Yara Paoli

    Former VP of Growth,SKYSCANNER

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    David Peter Simon

    Senior Researcher,DROPBOX

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    Satish Mohan

    Director of Retention,ADOBE

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    Iulia Crisan

    Growth Team Manager,GOOGLE

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    Ragnar Sass

    Co-founder,PIPEDRIVE

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    Chris More

    Head of Growth & Services,FIREFOX

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    Denys Zhadanov

    Vice President,
    READDLE

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    Alex Birkett

    Growth Marketing Manager, HUBSPOT

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    Kristina Gibson

    Global Business Leader
    BOOKING.COM

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    Barron Ernst

    Chief Product Officer, SHOWMAX

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    Josh Fechter

    Co-Founder,BAMF MEDIA

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    Daniel Vakhovskyi

    CMO,UKLON

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    Evgeny Tchebotarev

    Founder of 500PX. VP of Growth,SKYLUM

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    Andrey Cherednychenko

    Marketing Director,
    DREAMTEAM