"How to increase the number of app users."by Vlad Laichici, Growth & Acquisition Manager at Philips.
A workshop on how to effectively work with Facebook, Google Ads and Apple Search Ads
This workshop is for marketers who: - Deal with mobile acquisition and whose main challenges are to promote apps and increase their user base; - Want to increase the number of users for their app by running paid campaigns- Want to work or learn how to work with Facebook, Google Ads and Apple Search ads
What will you learn: - How to work with Facebook, Google Ads, Apple Search ads - How to optimize campaigns across different platforms - How to use an attribution platform - How to create reports and inform stakeholders about results